#3: From Drill Sergeant to Magnet: How Personality Profiles Transformed My Team (and Family)
Jul 05, 2025
In this third episode, Teeco Steve addresses one of the most common challenges facing growing businesses: the shift from startup-mode leadership to mature business leadership. He explores why successful business owners often feel frustrated and stuck despite meeting their financial goals, introducing the concept that "what got me here will not take me there." Steve presents personality profiling (specifically the DiSC assessment) as a practical tool for becoming a better leader, sharing detailed examples of how understanding personality differences transformed relationships with his employees and family members. The episode emphasizes the transition from "push management" to "pull management" and becoming an attractive force that people want to follow.
Key Topics Covered
- The Leadership Transition Challenge
- Why successful startup entrepreneurs often lose their spark after achieving business goals
- The difference between startup leadership and mature business leadership "If you want to go fast, go alone. If you want to go far, go together"
- Moving from push management to pull management. Becoming an attractive force rather than constantly pushing people
The DISC Personality Profile System
- D (Dominant): Quick decision-makers who want to execute ideas immediately
- I (Influence): People-focused individuals who value group cohesion and collaboration
- S (Steadiness): Loyal, consistent people who value stability and long-term relationships
- C (Conscientious): Quality and process-focused individuals who prioritize accuracy
Resources Mentioned
Culture Index: www.cultureindex.com Advanced personality integration for company culture
Predictive Index: predictiveindex.com Competitor offering similar culture integration services
Myers-Briggs
Key Takeaways:
Leadership style must evolve as business matures from startup to growth phase.
Personality profiling provides practical tools for better communication.
Understanding differences prevents conflicts and improves team effectiveness.
Same leadership principles apply to both business and family relationships. Becoming an attractive leader is more sustainable than constant pushing.
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